Selling a home is complicated. The emotions can range from anxiety to relief. The lack of control is cited by almost half of buyers as the biggest stressor. Will the offer fall through? Is your asking price too high? Are the potential buyers serious? How do you keep the house clean for showings? Jay will work with you to set the best price, eliminate stress, and work on your schedule. He will be with you through the process:

Determining Value

Your home's value is based on a number of factors. These factors can range from minor fixes such as cosmetic improvements to major upgrades such as HVAC, electrical, and plumbing. I will work with you to determine the most cost-effective route to prepare your house for the market.

Setting the Asking Price

The first step is to conduct a Competitive Marketing Analysis of comparable homes (a.k.a. comps) sold in your area. Other factors include market conditions, time of year, and condition of your home. After, reviewing everything, we will establish the price and list your home.

Preparing Your Home

Making a great impression for showings is crucial to selling your home quickly and at the best price. Focusing on cosmetic fixes and any upgrades is a great first step. I will make sure your home makes that great, cost-effective impression.

Listing Your Home

My team will list your home on local MLS and syndicated brokerages and agents. This service also includes professional photography to show the individual features of your home in the best possible format. I also use multiple advertising platforms to create a unique plan for reaching your potential buyers.

Showing Your Home

Showings are a necessary inconvenience. I realize you have a life and showings can cause a lot of stress. I will make every effort to make sure showings are scheduled in as far in advance as possible.

Navigating Offers

Once an offer is made, I will work with you to determine if a counter offer is needed. These counteroffers may include pricing, financing, repairs, or discounts. I will help you navigate these waters for the best possible outcome. Once an offer is accepted, most buyers will request a home inspection and appraisal. The results of this may create the need for another round of negotiations until an agreement is reached.


The closing process usually takes an hour or two. The buyer's lender will have you sign off on the paperwork to complete the sale. Once complete, the money will be wired by your title company to your bank account. Congratulations! You’ve sold your home.

Let's work together

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